Natural
Oral Care,
Refined.

Discover miswak — a centuries-old, plant-based oral care tool, presented by Norya in a clean, modern way.

Natural miswak branches and leaves
ROOTED IN TRADITION

What is Miswak?

Miswak is a traditional teeth-cleaning stick made from the roots or branches of the Salvadora persica tree. For centuries, people across Africa, the Middle East, and Asia have used it as part of their daily oral care routine.

Simple, plant-based and practical — a traditional tool that continues to attract modern interest.

WHY MISWAK

Why people choose miswak

Traditional simplicity, supported by modern oral-hygiene research.

Helps remove plaque

The natural fibres help clean tooth surfaces and remove plaque mechanically.

Supports healthy gums

Gentle, correct use can support everyday gum care and oral cleanliness.

Naturally antimicrobial

Salvadora persica contains naturally occurring compounds studied for antimicrobial activity.

Low-plastic routine

A compact, minimal oral-care tool with no plastic handle or synthetic bristles.

SIMPLE BY DESIGN

How to use your miswak

1
Peeling the bark from a miswak stick

Peel 1–2 cm of bark

Expose a small section of the inner wood at one end.

2
Chewing the exposed miswak tip to soften its fibres

Chew gently

Soften the exposed tip until the fibres separate like a brush.

3
Brushing teeth gently with a miswak

Brush with light strokes

Clean tooth surfaces gently and avoid excessive pressure on the gumline.

4
Rinsing a miswak after use

Rinse after use

Wash the fibre tip thoroughly with clean water.

5
Trimming the worn fibres from a miswak

Trim and refresh

When fibres become worn, trim the used section and prepare a fresh tip.

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